In commercial real estate today, you need a solid focus on prospecting and cold calling to be successful as an agent. This in itself is a mindset process. When you align your thinking to the process, it makes life a lot easier from many perspectives. Here are some important facts to consider in your prospecting…
In this commercial real estate market, there are many challenges. We find that prices are difficult, rents are soft, and enquiries are lessened. That being said, quality listings will always produce reasonable enquiry. In any market, you will find that quality listings are of attraction. Those property owners and property developers that are normally hard…
It is a fact that commercial real estate leasing will help build a real estate agency fast. It is a good strategy, and it works every time. That being said, you need the right people in your team to bring skills to the lease services you offer. It is very hard to offer a quality…
In this commercial real estate market, we have limited time to attract the interest of those prospects that are suitable for the property. The first 4 weeks of any marketing campaign are really important. Each phase of marketing should be optimised. If you can see any errors in marketing, they should be fixed fast. Whilst…
Retail tenants are very different regarding leasing needs and property choices. They are more demanding and selective compared to office or industrial tenants. For this reason, we should and do have leasing specialists that relate to retail properties and understand the retail business. Stand-alone retail properties are quite easy to assess and compare to other…
The landlords who own investment property today are likely to face some challenges with vacant premises and tenant movements. It’s no secret that the property market is tenant-favourable today. Every landlord that you act for should be helped to understand what the local property market is doing and where the challenges lie. The days of…
In commercial real estate, you must market yourself effectively and directly as a top real estate agent. The agency must also do the same when attracting the right business and listing opportunities. For this reason you need to track the figures relative to the market and your local area. When your figures change, you know…
The cold calling process in commercial real estate agency is essential if you want to be a top agent. It takes far too long to do it any other way. This then says that you should take on the challenge to improve your market share and listing opportunities by establishing your call prospecting model. The…
In commercial real estate today, it is critical to obtain commitment from the prospect or client to the next stage of the transaction. Every property transaction is a series of stages through which the client moves. Top agents move the client through each particular commitment stage. Very soon, the entire sales or leasing transaction will…
In commercial real estate, it is interesting to note that on average, most genuine property enquiry is made from Wednesday to Saturday. This then suggests that we should focus our marketing efforts on that period of the week. Commercial property internet advertising and newspaper advertising gets read more effectively and creates more enquiries on these…
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