The Benefits of Target Marketing in Commercial Real Estate Agency

The Benefits of Target Marketing in Commercial Real Estate Agency

The process of ‘target marketing’ should apply in every sales pitch that you make as a commercial real estate agent.  When you set the right target market, the client can see that you are the right person for the listing and the property promotion.  That then makes your presentation a whole lot easier. The logic…

Vacancy Management is Part of a Healthy Commercial Property

In commercial real estate leasing and property management, you should expect to have a few vacancies each year in the tenancy mix.  Allow for a certain number of vacant tenancies and adjust your property performance accordingly.  It is interesting to note that aging properties will have a rising vacancy factor; the only way you can…

Achieve Your Commission Goals in Commercial Real Estate Leasing

In commercial or retail real estate today, the leasing opportunities remain active and diverse.  Quality properties will be of greater attraction to most tenants due to quality of improvements and location.  Services and amenities will also have something to do with the needs and choices of tenants as they look to relocate.  As agents we…