In commercial real estate brokerage you really do need to know the right people in the right ways. Understanding your property type and location will help you identify the right people and interact with them. Build your strategic alliances in an ongoing way so that you can grow your personal brand as a top agent…
When it comes to building your property market momentum in commercial real estate brokerage, a good degree of branding and personal prospecting will be required. To gain any reasonable levels of momentum and conversion as an agent or a broker, people need to remember you. Why do they need you? Understand that the local clients,…
When things appear to be slow or difficult in commercial real estate brokerage today, have a serious look at your personal property activities and market circumstances. Assess the personal performance indicators and observe the trends that are around you. Can you do better? How are others going when it comes to listings and commissions? Whats…
It is a fact that direct marketing in commercial real estate brokerage works far more effectively than generic promotions. That being said there are different ways to market and alternative strategies to cover. Try these for starters: Business promotion for the business Personal agent or broker marketing in the local area Listing campaigns and promotions…
The sales segment of the commercial brokerage industry is very rewarding for those who can establish themselves with a dominant market share and relevance as a local agent. That being said, the competition is typically fierce in many ways. Competitive Complications Usually you will find complications like these below in the property market with competing…
If you work in commercial real estate property management and leasing, you will likely understand that the energy costs are increasingly a big part of property performance. Energy costs will impact property outgoings for the landlord and for the tenant. Those costs have to be balanced and controlled so they do not drag down the…
When you work for tenants in commercial real estate the listings and the opportunities work in reverse. You are the agent looking for the space that your tenant client needs. You act for the tenant and they pay your commission. That’s a good thing, however it is a specialised service. The logic works well if…
Most commercial real estate transactions are based on trust. The same can be said for client relationships. Over time the levels of trust that you can establish with your clients and prospects will be critical to the listings and commissions generated. If you want to rise to the top of your market above all other…
Many commercial real estate brokers at the start of their career will get involved with selling and leasing industrial property. It is in most cases the property segment that is the easiest to understand and transact. In most towns or cities, many local businesses are regularly looking to move or expand given pressures of business…
The Investment Sales part of the Commercial Property industry is quite special. Brokers can specialise in a location and a property type. They can tap into the sellers and buyers locally. Is this a part of the industry for you? If so, there are some things to get under control. You can get more tips…
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