Commercial Real Estate Brokerage – Generate More Sales from Local Area Marketing

Every successful sales outcome in commercial real estate today can be turned into and used as a marketing opportunity to attract more listings over time. When you sell something successfully, tell the market about it. When you list to something locally, again, you should take the time to tell the property market about it. When…

The 6 Keys to Transforming Commercial Property Performance for Your Best Clients

The 6 Keys to Transforming Commercial Property Performance for Your Best Clients

In commercial real estate today the activities of leasing and property management can help transform property performance over time. They are specialized services that you can and should build into your brokerage activities. (N.B. these ideas are also sent out to regularly to our friends in Commercial Real Estate Online Snapshot to help amplify brokerage…

How to Design Effective Marketing Campaigns in Commercial Investment Property

How to Design Effective Marketing Campaigns in Commercial Investment Property

Taking an Investment Property to the market is something that needs careful consideration. The first six weeks of the campaign are the most important when it comes to connecting with the right people locally. In that short period of time you need to attract the right people to the property listing, create inspections, qualify interested…

How to Set Negotiation Rules in Commercial Real Estate Brokerage

How to Set Negotiation Rules in Commercial Real Estate Brokerage

The process of negotiation is quite special in commercial real estate.  So many parts of the business are impacted by negotiation between the parties.  For example: Winning an appointment with the property owner – It can take a lot of telephone calls and letters to open the door on a meeting with an investor or…

How to Pitch for a Commercial Real Estate Listing – Special Report

How to Pitch for a Commercial Real Estate Listing – Special Report

Pitching for a commercial property listing is quite a special process.   The competition is ready to take your clients and your listings.  Don’t be complacent.  So you have a new listing opportunity.  There are things to consider with the property, and then other issues to identify with the client.  The days of a ‘generic pitch’…

How to do a Vacancy Risk Assessment in Commercial Investment Property

How to do a Vacancy Risk Assessment in Commercial Investment Property

The vacancies in any commercial or retail investment property will have a radical and direct impact on cash flow in many different ways. It directly follows that a vacancy assessment should be undertaken regularly as part of a property performance strategy and planning process. That can be part of a property management and or leasing…