This podcast today is largely about commercial real estate brokerage sales and listing. There are 4 parts to the program, 1. How to use the 80/20 Rule in Sales, 2. The 8 Effective Presentation Techniques for Listings, 3. The real benefits of Cold Call Prospecting, and 4. How to Establish a VIP Client List. These are commercial real estate training and coaching programs by John Highman.