The Right Way to Build Your Personal Marketing Plan in Commercial Real Estate Agency

When you work in commercial real estate, it pays for you to have a personal marketing plan that you operate within on a daily basis.  Certain things should happen to build your business profile locally with all property owners, business leaders, and property investors. The secret to making the marketing plan work for you is…

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Commercial Real Estate Agents – Website Strategies That You Need Today

Every commercial real estate agent will understand that a website and the Internet is now critical components of commercial property marketing.  That being said, it is very easy to adopt a standard and ordinary approach when it comes to the Internet and the use of websites.  This can be radically changed and improved with the…

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Listing Commercial Property – Avoid Pricing Too High

When it comes to marketing and selling commercial real estate, you will come across many property owners that want to ask the high price for their property and then ‘reduce the price’ when they know what the market wants or when an offer comes in.  The problem is so common and you should deal with…

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Commercial Property Agents – Things to Do with Unrealistic Vendors

It is no secret that the current commercial property market in many areas is quite slow and frustrating.  Most properties that require leasing or selling will have limited enquiry.  The property owners and the business proprietors that come to us for help in marketing their property should be suitably primed for the prevailing market conditions. …

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Commercial Real Estate Agents – How to Attract Referral Business Today

In commercial real estate agency, you hear so many people talk about the importance of referral business.  Top agents get most of the referrals and the repeat business available.  Why is that?  They were just too good in handling the property transaction, and the people that they helped were so impressed with the property transaction…

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Commercial Real Estate Agents – Why Do You Hate Cold Calls?

It is an interesting question to ask.  Why do you hate making cold calls in commercial real estate?  It is a common problem and yet the cold calling process has such significant benefits for commercial real estate agencies and salespeople.  Some of the bigger benefits are more clients, better leads, quality listings, and growth in…

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Some Tips for Doing a Comparable Market Analysis in Commercial Real Estate Today

When it comes to listing a commercial or retail property at the right price or rent, the comparable market analysis process will be critical to getting a good listing that is marketable.  Clients can tend to think that their property is worth more than any other in the area. The fact of the matter is…

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Commercial Real Estate Agent Podcast Series 101

In today’s podcast for Commercial Real Estate Agents we have 5 parts to the program.  Here is a summary for you: Some common problems with Commercial Real Estate Clients today. The Key Habits of Highly Successful Commercial Real Estate Agents Establishing a CRM Pipeline in Commercial Real Estate Agency A Checklist for Marketing a Commercial…

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Prospecting Goals in Commercial Real Estate Agency Today

city buildings at sunset

In today’s commercial property market, you as a commercial real estate agent really need to be prospecting on a daily basis.  When you do this correctly, you will create a pipeline of opportunity with both property owners and tenants.  Over time that then helps you build your career and income.  (NB – you can get…

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What Makes Your Commercial Real Estate Agency Relevant to the Client?

Hi-rise city buildings on skyline

If you were meeting with the commercial real estate client today and they asked you a question as to why they should use you and or your agency services, what would you say?  Most agents or salespeople will give a fairly generic and bland answer when it comes to that question. They will say something…

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Commercial Real Estate Agents – How to List Commercial Property Today

city view, listing skills.

When listing commercial or retail property today it is important for you to get all of the necessary facts on paper, and for you to completely understand the property and the property owner.  (NB – you can get plenty of commercial real estate listing tips in our free Snapshot program right here) Whilst this may…

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Commercial Real Estate Agency Client Service

commercial city view of buildings

In commercial real estate agency today it is easy to get tied up in the problems of the market and forget exactly who you act for.  There is only one client in a commercial property sale or lease, and that client will pay your commission based on success and results achieved.  Everyone else in the…

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Commercial Property Management Tips to Strengthen Your Agency

city buildings on harbour.

In a commercial property market like that which we have today, the factors of property ownership and control get pretty challenging.  For this reason your commercial and retail property managers become a key point of difference in your business.  With the right marketing effort your property managers can be a business opportunity for you and…

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The Right Sales Presentation in Commercial Real Estate Agency

city view, listing skills.

When it comes to winning a commercial real estate listing today, it is essential that the property presentation is correctly geared for the client and the subject property.  Elements of the prevailing property market will also have factors and concerns to feed into your sales pitch. Here are some rules to ensure that your sales…

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Commercial Real Estate Agents – Tools to Build Better Market Share

city at sunset

In commercial real estate agency today, market share is one of the most important factors that you must watch.  Top agents dominate the market and have the best market share.  It is a matter of where you sit in relation to the top agents. When you build your market around you with the right tools,…

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Commercial Property Agents – How to Qualify Industrial Property Tenants

Industrial warehouse

The best way to enter the commercial property market as an agent or salesperson is perhaps at the level of industrial property.  That is because industrial property is easy to understand and not overly complex when it comes to leasing or selling.  NB – You can get plenty of tips in industrial property leasing right…

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Authentic Database Systems in Commercial Property Agency

City at sunset

In commercial property today, the database system that you use will give you the opportunity to build market share and future commissions.  Unfortunately the database process does require daily attention and accuracy to detail. Salespeople are typically not well suited to the task of looking after their database and will avoid data entry at each…

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Automated Cold Calling Tips for Commercial Real Estate Agents

commercial office warehouse building prospecting ideas

In commercial real estate today, the prospecting process that you adopt will help you dominate your territory and convert more listings.  Part of that prospecting process should include cold calling.  NB – you can get plenty of prospecting ideas for commercial real estate right here. Many commercial agents and salespeople struggle with the cold calling…

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