Keep Pressing Ahead in Commercial Real Estate Brokerage

city buildings at sunset

There will always be distractions, diversions, and pressures in commercial real estate brokerage, and through all those things you should keep pressing ahead with refined action plans and watching your key performance indicators.  (NB – you can get plenty of commercial real estate career tips right here) The industry has plenty of opportunity for those…

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Buyer Management Ideas for Commercial Real Estate

city view

In commercial real estate brokerage, the buyers that you work with should be qualified, understood and serviced with focus. When you have a buyer, you can work with the opportunities.  There is a formula to remember here; when you have high quality listings, you will find more enquiry coming your way and that is where…

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How to Build a Database of Prospects and Clients

Commercial real estate audio recording – city at sunset

In commercial real estate today, there are many different prospecting and database tools for you to use. John Highman tells you how to build a database of quality people and leads. Commercial real estate training and coaching. MP3 File

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Online Marketing Plans for Commercial Real Estate Brokers

city on river

The online part of ‘promotion’ in commercial real estate brokerage is unique.  You have two directions to take here; firstly, that of your listings, and secondly your personal profile; you should have both active always. (NB – you can learn about commercial real estate brokerage strategies here) Create a marketing plan for each aspect of…

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The 6 Secrets to Creating High Quality Leads in Commercial Real Estate Brokerage

buildings in city

Some clients and prospects are more valuable to you than others, especially when it comes to commercial and retail property investment sales and leasing. (NB – you can get more tips about commercial real estate brokerage right here) Develop a qualification process so that you can build directed momentum into your brokerage business across the…

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Top 7 Tips to Beat Your Competitors in Commercial Real Estate

city buildings and view

The level of competition in commercial real estate brokerage is consistent and relentless. There are plenty of other agents and brokers looking to take your listing and your clients. Consistency is required to consolidate a client relationship and a new business opportunity. Get closer to your clients and establish the levels of trust over time. …

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Essential Blogging Strategies for Commercial Real Estate Agents Today

city scene in the morning

Most commercial real estate brokers and agents are very ‘ordinary’ when it comes to personal marketing and promotion.  They just do the general things like advertising properties on the portals, and talking to people.  They then overlook the importance of online marketing as part of building their brand strategically; that is their brand for the…

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Easy Ways for Writing Advertising Copy in Commercial Real Estate Brokerage

city buildings at sunrise

Writing a property advertisement should be easy if you follow the rules.   A good advert will attract more people and better inquiry; that’s the goal.  Unfortunately, many brokers and agents ‘churn out’ the same old basic adverts and words for just about everything they promote and put the market.  Nothing is then special from a…

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New Business Ideas in Commercial Real Estate Brokerage

city buildings in Hong Kong

We sometimes forget that our prospects and the people that we know are highly important and critical to our respective commercial real estate businesses. If we want to attract more business, then we should attract more of those valuable people and connect with them regularly.   That is how the industry works. Those people locally…

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Special Slides on Sales Performance Metrics in Commercial Real Estate Today

city buildings at sunset

In commercial real estate brokerage there are many things to learn and develop over time. Whilst you will quite likely be a property specialist in a location and property type, your sales skills and negotiation skills need to be refined, practice, and improved over time. (NB – You can get our Free Commercial Brokerage Course…

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Facts About Negotiating Commissions in Commercial Real Estate Brokerage

commercial real estate buildings on edge of river

Many of the property owners and business leaders that we serve and class as ‘clients’ or ‘prospects’ in commercial real estate brokerage, like to negotiate fees and commissions downward.  To them, it can be part of a ‘game’ to seek further value in their property challenge.  Don’t be too eager to respond to the ‘reduction’…

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How to Handle Client Resistance and Push-back in Commercial Real Estate Brokerage

city buildings in sunrise

In commercial real estate brokerage, you will almost always get a degree of client resistance when it comes to closing on a typical transaction in sales or leasing.  Most clients need to think about the facts of the deal, and consider the impact of full offering or the transaction.  Align your thinking to the clients…

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Tips to Avoid Time Wasting in Commercial Real Estate Brokerage

city at sunset

In commercial real estate brokerage, there are some things that you must do yourself and those things cannot typically be delegated.  In simple terms, you must get involved with your property market in a complete and thorough way; you must know the people and the businesses in the location.   Don’t procrastinate, but get involved…

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Commercial Real Estate Salesperson Yearly Planner

buildings on city skyline

In commercial real estate, every salesperson should review their activities at the end of each month and each year or financial period.  There are things that they can learn from the process.  Important things like market share, commission growth, and client results are all key performance indicators to identify and address. (NB – get our…

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Cold Calling Techniques Set the Trend in Commercial Real Estate Growth

city buildings at sunset

If you are looking to achieve better market share in commercial real estate, then the cold calling process is perhaps the fastest and most effective way to do it. In saying that, there are some new communications skills to learn and ideas to develop. It is a personal process, that cannot be delegated. When you…

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How to Take Advantage of a Competitive Analysis in Real Estate

Hong Kong Harbour and city buildings

In commercial real estate brokerage, today, the activities of your competitors are indicators that you cannot and should not ignore.  Through tracking those people and their activities you will see their weaknesses and their strengths; through those things you can shift your activities for better results.  Learn from the best and the worst of your…

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A Powerful Formula for Cold Calling in Commercial Real Estate Brokerage

real estate person holding a telephone

Cold calling in commercial real estate brokerage is a real skill and also is a critical factor of new business growth.  The agents that make the telephone calls consistently over time, are generally the agents that create the results; that fact is as real today as it has been over the last 25 years. The…

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The Key Facts About Marketing In Commercial Real Estate Brokerage

city buildings on river

The marketing process in commercial real estate today is critical in so many different ways. Treat the topic with care, specialization, and professionalism.  Your career success evolves around marketing and the many variations of that.   So why worry so much about promotion and marketing?  You can and should be promoting yourself and your exclusive…

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