How to Use Mailing Lists in Commercial Real Estate Brokerage

city buildings on river

Your mailing list is a valuable business tool to be fully optimised and used in commercial brokerage.  You can establish your personal ‘brand’ locally, build a level of respect in your market, and attract new business in the form of clients and property listings. (NB – you can get plenty of mailing list ideas in…

Continue Reading →

Working with Business Owners as Clients in Commercial Real Estate Brokerage

city at night

Let’s say you have just started a career in commercial real estate brokerage.  Where do you find new opportunities for listings and commissions?  In the first instance, the best way to get started is with local business owners.  You can use the business telephone book for your location to get things started.  Make cold calls…

Continue Reading →

Commercial Real Estate Overpriced Listings are a Financial Crisis

commercial real estate city skyline

All too often we see or have property clients with overpriced commercial real estate listings.  Some of those listings may even be on our books now.  The fact of the matter is that those listings are a ‘financial crisis’ in brokerage, that will potentially waste a lot of your time and professional skills. (NB –…

Continue Reading →

Commercial Real Estate Cold Calling Scripts

business woman making calls

Telephone prospecting in commercial real estate is so important for all brokers and agents through their career.  Make more calls, and practice the process.  In this audio program below, John Highman shares the ideas behind making this new business process a key strategy in winning clients and listings. If you are looking for more listings…

Continue Reading →

Hot Buyer Strategies for Commercial Real Estate Brokerage

city buildings at night on harbour

In commercial real estate brokerage, you need to treat every buyer with selective commitment.  Ask the questions first with any enquiry.  You need to know what they are looking for when it comes to property, timeliness, location, improvements, and budget.  (NB – you can get plenty of ideas that help with property buyer control in…

Continue Reading →

259 Commercial Real Estate Snapshot

city at night

There are always different ways to personally improve as a commercial property broker or agent.  Certainly, your property speciality and location will have something to do with your focus on business growth, but do establish a personal improvement program that you can work on each day.  In this audio program on the podcast, I share…

Continue Reading →

How to Tap into the Enormous Earnings Potential of Commercial Real Estate Brokerage

city buildings at sunset

If you have chosen to work in commercial real estate sales and leasing, then you will soon know that there is an enormous potential for improving personal earnings and commission growth over time.  Strategies, systems, property knowledge and personal commitment are all elements of the equation for each agent and broker. (NB – you can…

Continue Reading →

The 9 Critical Sales Skills in Commercial Real Estate Brokerage

office buiding and car park

There are certain skills in commercial real estate brokerage that you do need to work on and improve over time.  They are the critical sales skills that evolve at a personal level, and they exist across sales and leasing activity. (NB – you can get more sales tips and ideas for commercial property in our…

Continue Reading →

Ways of Improving Customer and Client Conversions in Commercial Real Estate Brokerage

resources in commercial real estate brokerage

As you work with ever more property types and clients in commercial real estate, the challenges will always be there in the local property market when it comes to closing on a listing, a marketing package, or a transaction.  Everything essentially comes down to your ability to effectively communicate your ideas to your clients in…

Continue Reading →

The Brokerage Future is in Top Salesperson Reward and Remuneration Packages

city buildings in sunrise

In commercial real estate brokerage, the members of the sales team are a big part of creating the considerable income for the business from clients and listings.   So, how do you find the best people for working in sales, how do you encourage them, and how do you keep them?   They are big questions that…

Continue Reading →

Converting More Vendor Paid Marketing Funds

Commercial real estate audio recording – city at sunset

If you want to get anywhere in commercial real estate brokerage today, you need to know how to pitch for a listing, present to a client, and convert vendor paid marketing funds. The best way to do that is to focus on exclusive control of your listing stock. In that way you can spend more…

Continue Reading →

Commercial Real Estate Training Online #256

city at night

In this commercial real estate brokerage podcast, be sharing the special tips tools and ideas relating to database modelling, cold calling, and pitching and presenting for commercial property managements. They are all special topics in their own right, and can bring exceptional results to an individual broker or agent as they strive to achieve market…

Continue Reading →

Commercial Real Estate Transactions – Ways of Resolving Difficulties in Negotiations

The tops of city buildings in hi rise.

The longer that you work in commercial real estate brokerage, you will encounter a good variety of pressure and difficulty when it comes to listings, negotiations, transactions, and deal momentum.  A fact-finding process should apply to all client discussions, listings, negotiations, and transaction documentation. (NB – you can get plenty of negotiation tips in our…

Continue Reading →

Commercial Real Estate Brokerage – Opportunity Knocks Every Day

buildings in city

In commercial real estate brokerage, you will meet plenty of people and engage in many different business situations.  People create business, and people should be at the center of any business model for agents and brokers.  Relationships create opportunities.  Trust is also part of the equation. (NB – you can get plenty of commercial real…

Continue Reading →

Commercial Real Estate Brokers – Ways of Working with Your Clients Property Challenge

city at sunrise

Help with the client’s property challenges at the earliest stages.  It is a simple idea, but it is so important in our commercial property industry.  Stay ahead of the client’s property situations and choices.  Help them see the next property choice before they move to it.  Be fully aware of the client’s property portfolio and…

Continue Reading →

Market Share Tools for Commercial Real Estate Brokers

city buildings at sunset

Commercial real estate is competitive in any town or city.  Market share and territory control are good goals to work to.   Other strategies to pull into the process would include listing exclusivity, vendor paid marketing, and online marketing; everything can be improved when you think about it.  Strive to be better than your competitors…

Continue Reading →

Tracking Competitors in Commercial Real Estate Brokerage

City buildings at sunrise

There is always a good degree of pressure and positioning in any commercial real estate market throughout the year. You will have plenty of competitors chasing your clients, your listings, and your market share. Develop a strategy specifically to address your competitive position and nullify that of your competitors. The best way to handle this…

Continue Reading →

Podcast 254 Commercial Real Estate Online

city at night

In this podcast I decided to cover off on the important things that can give you leverage locally in your market.  (NB – you can get plenty of tips for brokerage and agency here in Snapshot)   Today’s Topics Here are the topics covered:   The first focus was in a listing or sales pitch;…

Continue Reading →

Page 1 of 13