The 6 Things to Know About Landlord Contact and Opportunity in Commercial Real Estate

city buildings on Hong Kong harbour

In commercial real estate brokerage, the landlords in any town or city are welcoming of ongoing contact with brokers and agents.  The fact of the matter is that those landlords need help with rentals, leasing, tenant mix, and lease negotiations.  That is an opportunity in waiting for the astute leasing agents. (NB – you can…

Continue Reading →

Commercial Real Estate Brokerage – The Secrets of Super Team Structures

3 business people talking

In your commercial real estate brokerage business, you will find that there is a definite advantage to be gained in pairing up some of the ‘front-line’ people within your greater sales and leasing team.  That pairing process can help them work specific locations, suburbs, and streets, with the property types, and service specialities.  I call…

Continue Reading →

4 Ways to Refocus Your Commercial Real Estate Business

city buildings and Hong Kong harbour

There will always be challenges in commercial real estate brokerage, across sales, leasing, and property management.  Those challenges will be both personal and brokerage related; you work in the middle of a churning and changing property market, so adjust and stay on track through all transactional pressures and shifts.   Frustrations will always evolve when…

Continue Reading →

7 Winning Habits of Top Commercial Real Estate Agents

Hong Kong Harbour and city buildings

Many things change in commercial real estate throughout the year.  Pressures and challenges evolve, and the property market will change between sales and leasing activity.  Somewhere in all that change, will be the brokerage opportunities that you require in commissions, clients, and listings. (NB – you can get more brokerage ideas in commercial real estate…

Continue Reading →

How to Build a Good Reputation in Commercial Real Estate Brokerage

city buildings on river

When you consider your brokerage and its position in the local area, there are competitive facts to review and shape.  It is a strategy to develop over time.  Your business ‘brand’ is in the middle of the competitive concept and you must do something with that.   Put yourself and your brokerage brand firmly into the…

Continue Reading →

Comprehensive Marketing Checklist for Commercial Real Estate Brokerage

city buildings at sunrise

When you have a commercial property listed for sale and release to the local property market, there are plenty of things you can do in attracting the right buyers and business people to the listing over time.  Defining the target market early in the campaign planning process is quite important.  From that point on, there…

Continue Reading →

Best Technology for Realtors in Commercial and Retail Property

city buildings on harbour at night

In commercial real estate brokerage, we have an array of communication tools and technologies that are just begging to be used.  Those tools and systems can save you time and effort, whilst greatly improving your client interactions; that then means the potential of growing your real estate business.  The trick here is to understand just…

Continue Reading →

How to Reinvent Good Quality Commercial Property Marketing

City buildings on river

All too often you see commercial or retail properties advertised for sale or lease with a soft message or a very mediocre advertising layout or property description.  The fact of the matter is that many property agents and salespeople have no real training in creating high-quality advertising copy.  That then creates a problem in the…

Continue Reading →

Innovation Health Factors in Commercial Property Management

city buildings on river

Creative control is an essential part of commercial and retail property management.  Basically, elements of innovation are part of that day to day property management process as you strive to attract and serve high level clients with your tenant and asset performance services. Think about what you are doing now with your clients and consider…

Continue Reading →

Commercial Real Estate Simplified – The Keys to Success

man running up success ladder

In commercial real estate brokerage, it is easy to get diverted, confused, and unbalanced.  That is largely because plenty of people interact with us each day.  Inbound enquiries, clients, prospects, and transactions all have an element of pressure that can take over your day.  Your time is the most valuable resource that you have in…

Continue Reading →

How to Help Your Commercial Real Estate Clients Do Their Property Homework

city buildings on river

Many commercial real estate clients do not understand the local area when it comes to trends in enquiry, prices, rents, and opportunity.  You can fill in the gaps when it comes to local area property knowledge. You have some valuable statistics, real estate trends, and results that you can share with those clients as part…

Continue Reading →

How to Use Mailing Lists in Commercial Real Estate Brokerage

city buildings on river

Your mailing list is a valuable business tool to be fully optimised and used in commercial brokerage.  You can establish your personal ‘brand’ locally, build a level of respect in your market, and attract new business in the form of clients and property listings. (NB – you can get plenty of mailing list ideas in…

Continue Reading →

Commercial Real Estate Brokerage – How to Achieve Marketing Excellence

city buildings on river

In commercial real estate brokerage, it is all too easy to spread your new business and client focus far and wide across large areas and all property types; the consequence of that is you can lose focus.  The brokers or agents that are ‘broad’ or generic marketers generally do not command market share and consequently,…

Continue Reading →

Ways of Affirming Investment Objectives for Commercial Real Estate Clients

city buildings at sunrise

Some commercial real estate clients require real understanding when it comes to property choices and investment.  You know the local property market, but they know their preferences when it comes to properties locally.  Matching their property ‘ideas’ to the ‘reality’ of the property market in your town or city is so important to getting anywhere…

Continue Reading →

Action Plan to Create More Commercial Real Estate Telephone Enquiry

city buildings in Hong Kong

In commercial real estate brokerage, the telephone should feature as an essential part of your business processes and enquiry base as an agent in both sales and leasing activity.  When the telephone is ringing with an inbound enquiry, you have plenty of possibilities to convert with new people.  That then can lead to inspections.  (NB…

Continue Reading →

Get the Client to Think of Exclusive Listing Benefits

city buildings on river

When you are pitching for a listing, get the client to think about the real benefits of your ideas and your recommendations.  Your ideas should stand out beyond that of your competitors.  Match your ideas to the property situation, and the target market.  Have some stories to tell as part of engaging the clients thinking.…

Continue Reading →

The 9 Critical Sales Skills in Commercial Real Estate Brokerage

office buiding and car park

There are certain skills in commercial real estate brokerage that you do need to work on and improve over time.  They are the critical sales skills that evolve at a personal level, and they exist across sales and leasing activity. (NB – you can get more sales tips and ideas for commercial property in our…

Continue Reading →

Creative Marketing Strategies for Commercial Brokers

city buildings at sunrise

When you have listed a commercial or retail property for sale, the real work starts.  The promotional campaign is the ‘make or break’ strategy to pull in the enquiry.  You are the person to build the promotional strategy and make it work. (NB – you can get plenty of marketing ideas in commercial real estate…

Continue Reading →

Page 1 of 38