Today you will always have a few challenges in making a listing presentation. The client will have specific ideas for you to work through and the property market will give you some pressures and issues to understand and solve. The best way to convert more listings today as an agent is by preparing for the…
In commercial real estate brokerage, it is exciting to review if you are still on track with your targets and goals. See how you’ve done each day and what you could have done better. You can do the same assessment at the end of each week. Review can allow change, and commercial real estate as…
Buying a home in a community with a homeowner association means that you’ll be paying more fees each month, and that can affect whether or not a home is within your budget. The cost of these HOA fees varies widely depending on the city you are in, the type of community, and what is included…
The exclusive listing process in commercial real estate is unique in several ways, but mostly because it brings about a better result for your clients when you compare it to the other methods of sale. It can and should be the foundation of your real estate business over time. Do you want to win more…
So, the commercial real estate market is changing because of the COVID-19 health event. You can adjust your business methods. The goalposts have moved, and yes, we must do business differently now and for the foreseeable future. The people are still out there; they may be thinking a bit differently, but they still need your…
Here is a video about the branding choices that you have in commercial real estate. Watch the matrix open up on the issues that exist in your brokerage choices. Your real estate brand is so important. It will involve the people that you work for or with, and how you market yourself locally. So, the…
When you have a commercial property to lease or sell, the marketing campaign that you create has to be well planned. Ideally, you want to attract new people and inquiries. The ‘generic’ approach to property marketing today does not work well; there are too many properties to compete with. In today’s podcast I want to…
Corporate clients need plenty of property guidance in the running of their businesses. That is an opportunity for you as a broker or agent. Choose your corporate clients with a bias towards quality, size, and stability. Part of your prospecting model should include that focus. Why is this? It is a changing world where today…
What are the alternatives to listing a property? You can list any commercial, industrial, or retail property openly without much thought, or you can list it with real direction and strategy as a base of conversion. You could say that it is a bit like starting the listing process with the end targets in mind….
A lot has been said about brokerage goals and targets. We all need them to stay on task and on track in commercial real estate brokerage. As the year progresses, so will the factors of enquiry, prices, rents, and stock availability. Are you ready for some growth? I put together this booklet for sales and…
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