How to Find a Listing Style that Matches Your Client – Win More Listings

How to Find a Listing Style that Matches Your Client – Win More Listings

ByJohn Highman

In commercial real estate brokerage, your listing processes should be refined through an ability to tap into the client and their property challenges.  Every client is different.  There are different skills to consider and every property presentation can be boosted with visual aids and local facts. A listing style involves all the tools like: Conversations…

Commercial Real Estate – Show and Tell Strategies for Better Listing Conversions

Commercial Real Estate – Show and Tell Strategies for Better Listing Conversions

ByJohn Highman

All too often you see or hear a commercial property broker or an agent ‘talk’ about market conditions to a client as part of a listing pitch or presentation.  Whilst the logic seems sensible, a couple of other things should also be done to lift conversions.  Most particularly they are the provision of images and…