Basic Marketing Strategies for Commercial Real Estate Brokers and Agents

Every commercial real estate agent and broker should have a specific marketing process to help build their personal brand.  Each day and each week the process should be followed to allow the compounding effect to occur. It should be said that the agency or brokerage that you work for will only have minimal impact on…

Key Website Strategies for Commercial Real Estate Brokers

Every commercial real estate brokerage should have a successful website.  The Internet is a large and growing part of our real estate business and property marketing activities today.  For this reason, you do need to establish and then promote your website effectively. In most locations, towns, and cities, there will be an industry portal where…

Commercial Property Management Worksheet

In commercial real estate today the property management process is complex and detailed.  The larger the property and the greater the number of tenants, you will find that the workload and challenges will rise. I find that a checklist or worksheet approach works very well for the property, lease, and tenant control.  All the things that…

Tips for Building Talent in Your Sales Team in Commercial Real Estate Brokerage

Tips for Building Talent in Your Sales Team in Commercial Real Estate Brokerage

In commercial real estate brokerage, you should be constantly looking for new talent within or for the sales team.  This is an ongoing process and should occur throughout the year. The identification of talent can occur through a number of different strategies such as: To get this process started, understand the type of people that…