In brokerage sales and leasing, it always pays to understand what is going in your location regarding brokerage opportunities. In other words, you can and should choose your property market segments by type and location so that you are optimizing the future. A random approach to that doesn’t work well. Put some system in your…
Let’s face the plain facts of working in commercial brokerage. The industry can be very competitive, especially if your territory of control as a broker is in a busy town or city. The way to work though that competitiveness is for you to be a property ‘expert’ in every way possible. The rewards of the…
At every opportunity you should be building your market share in commercial real estate agency. This requires continual and ongoing personal effort. Prospecting, cold calling, and client contact will all be part of that process. The agents that overlook the basic fundamentals of prospecting have fewer listings and smaller commissions. Over time that can frustrate…
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