In commercial real estate brokerage, it is all too easy to spread your new business and client focus far and wide across large areas and all property types; the consequence of that is you can lose focus. The brokers or agents that are ‘broad’ or generic marketers generally do not command market share and consequently,…
Like it or not, every agent or broker must have an inquiry generation system that opens up the potential of a listing with a good number of inspections, offers, and property conversions. I say it’s a system because it’s a personal way of approaching the market and the issues that are going on locally. Without…
The process of marketing a retail shopping centre today needs to be well considered and planned. Every year the plan needs to be reviewed and upgraded for the pressures of the market and the tenancy mix. The plan modification should occur as part of the business plan upgrade for the tenancy mix and the landlord….
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