Customer Engagement Examples that Work in Commercial Real Estate Brokerage

two blurred business people standing

In any commercial real estate brokerage, it is critical that new customers and clients be engaged with in some way or form by all agents.   Over time that engagement creates leads and commission opportunities; conversations with people create opportunities.  It is a simple rule to work with, and it is controllable at a personal level. …

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Key Strategies in Finding New Clients Faster in Commercial Real Estate Brokerage

city at sunrise

Every broker or agent in commercial real estate needs to attract plenty of new clients regularly over time.  It’s a ‘rule’ of business for brokerage success.  If you ignore the ‘rule’, then problems will evolve.  Take control of your real estate business and build your client list. (NB – you can get plenty of client…

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How to Successfully Canvass the Owners of High Quality Commercial Buildings

city buildings on river

When it comes to listings, one important fact should be understood and remembered in commercial real estate brokerage.  It is simply that high-quality buildings produce better levels of interest and enquiry and on that basis more inspections over time.  (NB – you can get plenty of prospecting and canvassing tips in commercial real estate brokerage in…

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How Success Breeds Success in Commercial Real Estate Brokerage

city high rise buildings on river

The successes that you create in commercial real estate brokerage can be a foundation from which to expand your market share and client base. Every successful sales or lease transaction can be something to communicate back to the market, and share with interested parties such as business leaders and local investors. (NB – you can…

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Commercial Real Estate – The Key Components of a Successful Direct Mail Campaign

city buildings at sunrise

In commercial real estate brokerage, the direct mail marketing process is quite valuable as a part of local area coverage and new business generation.  You can start the process of sending targeted letters as part of your business model and plan. (NB – you can get our free real estate course right here) The well…

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Effective Strategies to Win Commercial Real Estate Listings and New Business

city view and bridge on river

In the role of a commercial real estate agent, take the time to understand what is happening in your property market and where things may be headed from a supply and demand perspective.  Look to the future for leads and ideas when it comes to property sales, leasing, and property management. (NB – get our…

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The Prospecting Secrets of the Rich and Famous Commercial Brokers – Report Download

city buildings and property report download

The prospecting landscape in commercial real estate brokerage requires firstly understanding and then commitment.  There are always new ways to find and attract new clients, and a few of those systems should be personally developed and shaped by each and every broker.  Don’t wait for the local people to call you about listings and market…

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5 Ways to Create a Captive Prospect List in Commercial Real Estate

industrial warehouse and office

In commercial real estate brokerage, you need to have a comprehensive database of prospects that you can connect with regularly and directly for any property related reason. The client or prospect list should be split into groups, zones, prices, rents, timing, and many other categories that will allow you to find and match the right…

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Referral Strategy Ideas in Commercial Real Estate Brokerage

In commercial real estate brokerage, the referral process is of high value when it comes to finding new people to convert as clients and work with over time. Always ask the direct question about referral opportunities when you are working with property related people. (N.B. these ideas are also sent out to regularly to our…

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Ways of Attracting New Business Clients in Commercial Real Estate Brokerage

In commercial real estate brokerage, the level of relevance that you present to the property market will help or hinder you in growing your real estate business. Understand why you are pertinent to the business owners and property owners locally; improve that importance over time. Market yourself around that point of difference. (N.B. these ideas…

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Commercial Real Estate Brokerage – 4 Profitable Listing Tactics for Brokers and Agents

In commercial real estate brokerage there are many ways to attract listings, and some of the methods are more successful than others.  Essentially, you should design the listing system that works for you allowing for your strengths and weaknesses as an agent.   (N.B. these ideas are also sent out to regularly to our friends…

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8 Ways to Find New Commercial Property Management Clients

Many top real estate brokerages understand the high value of a commercial and retail property management portfolio to the overall business.  Many good clients and a variety of commissions will usually come from a well-crafted and established property management portfolio.  In saying that, quality is everything when it comes to the establishment of a property…

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Commercial Real Estate Brokerage – A Lead Generation Tool You Should Not Ignore

Today there are many pressures competitively in commercial real estate brokerage.  It is harder to stand out in the already crowded property market place and location where many brokers and agents are quite likely to be very active.  Consider these questions: Why should a prospective client listen to you? Why should they choose you over…

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3 Things You Must Do in Establishing a Commercial Real Estate Brokerage Database

When you start your career in commercial real estate brokerage, you really do need plenty of contacts and people to talk to, so that you can get some listings and inspections underway.  Most agents and brokers at the very beginning lack that all important contact list to get things started; interestingly some never really get…

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Breaking New Ground in Commercial Real Estate Client Contacts

Finding new clients to serve in commercial real estate brokerage is one thing.  Helping them in a relevant and a productive way is another.  Our business and industry is very much centred on ‘personal relationships’ and the needs of investors and business leaders as they strive to get better results in their property use.  It…

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Commercial Real Estate Brokers – Should You Bother Working Old and Expired Listings

Some commercial real estate listings come and go from the market without much by way of results.  All types of issues could be behind a property not selling or leasing.  Look for the reasons that could stifle future enquiry and momentum. Some of the common problems to watch for are: Poor marketing Over pricing Lack…

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Commercial Real Estate Brokerage – Look for all the Answers and Solutions

The commercial property market is forever changing.  For that reason it pays to apply a healthy degree of questioning as you connect with all the prospects and the clients that you serve.  It’s a ‘people based’ business in so many different ways. People and trends can tell you lots of things, so observe and listen. …

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Commercial Real Estate Brokers – How to Improve You Client Contact Model and Why Do It

In commercial real estate brokerage there are factors of change happening in the property market all of the time.  Each year trends and enquiry rates shift and change both in sales and leasing.   To add to the confusion you get a lot of agents coming and going from the business. Some agents stay in the…

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