When you segment your new business prospecting in commercial real estate brokerage, you can improve your conversions simply because you are then able to focus on who you are talking to and what should be said to activate their interest or questions. Client Contact Segmentation You can call this a process of ‘highly selective’…
In commercial real estate today all agents and brokers should have a specific prospecting model that drills into a location for enquiry and opportunity. The rule here is that the location should be precise and defined. Don’t spread yourself too far across a large area when it comes to prospecting for new business and enquiry. …
Finding the right retail tenants to lease shops within your shopping centre can be quite a special process. It is a matter of finding the right tenant for the location and the tenancy mix. Every shop is different; every shopping centre is unique. Your prospecting model for finding new tenants should be carefully crafted. When…
In commercial real estate brokerage your time is the most valuable resource that you have. How you use your time will impact client connections and new business opportunities. Unfortunately, it is far too easy to get diverted and distracted from the things that matter each day in commercial real estate brokerage. If you are struggling…
In commercial real estate brokerage there are factors of change happening in the property market all of the time. Each year trends and enquiry rates shift and change both in sales and leasing. To add to the confusion you get a lot of agents coming and going from the business. Some agents stay in the…
In commercial real estate brokerage it is obligatory that every agent and every broker prospect for new business for a certain amount of time every day. It is something that cannot be delegated or overlooked. It is mandatory for each individual and it is quite specific as a process. Keep Prospecting Things Simple So what…
If you want to attract some real property enquiry and new business opportunities in commercial real estate brokerage then your prospecting model is very important. The things that you do every day will put you closer to or further away from your listing and commission targets. Your new business system Here are some specific prospecting…
In commercial real estate brokerage your database can get too large or quite redundant if you do not clean out the old information and time wasting people that do not have any value to you. The message is that you should ‘flush out’ your database regularly to keep contact information clean and accurate. A poor…
In commercial real estate brokerage, the larger properties that exist in your town or city are likely to be a good source of new business leads, listings, and commission opportunities. There are a few reasons for that trend. Consider these facts: So you can find some good new business in commercial real estate sales, leasing…
Things change frequently in commercial real estate and as a consequence it is an absolute necessity for brokers and agents to research their market and the trends through the year. Think about these three questions: Where is the property inquiry coming from today? What are those people looking for in property? Why is that inquiry…
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