Cold Calling and Prospecting are the Engine Rooms of Commercial Real Estate Brokerage

Cold Calling and Prospecting are the Engine Rooms of Commercial Real Estate Brokerage

In commercial real estate brokerage, prospecting is the ‘engine room’ of opportunity when it comes to creating new listings and finding new clients.  In saying that it directly follows that marketing is the ‘lube, service, and oil change’ of the engine room to keep commissions coming in.  Marketing continuity happens to attract deals, negotiations, and…

Commercial Real Estate Brokers – It Pays Dividends When You Know the Right People

If you are going to get any traction as a commercial real estate agent or broker, you are going to need to know the right property people in your local area in a consistent and ongoing way.  Your database can help with this, and its growth will be critical to attracting listings and converting commissions. …

Quality Clients Mean Better Commissions in Commercial Real Estate Brokerage

Quality Clients Mean Better Commissions in Commercial Real Estate Brokerage

The quality of your client base in commercial real estate brokerage will have a direct reflection on your commissions.  So the real issue is how do you attract and serve the top clients of the market?  How do you get those clients to change agent or broker? The answer to these questions is found in…