In commercial real estate brokerage, you will have an allocated territory and a preferred property type. Within both of those elements, there should be a definite strategy of approach and a tactical development plan for listings and for clients. People will come and go from the property market, and on that basis, your real estate…
In commercial real estate brokerage there are many things to learn and develop over time. Whilst you will quite likely be a property specialist in a location and property type, your sales skills and negotiation skills need to be refined, practice, and improved over time. (NB – You can get our Free Commercial Brokerage Course…
Many of the property owners and business leaders that we serve and class as ‘clients’ or ‘prospects’ in commercial real estate brokerage, like to negotiate fees and commissions downward. To them, it can be part of a ‘game’ to seek further value in their property challenge. Don’t be too eager to respond to the ‘reduction’…
There are so many things that you can do in commercial real estate leasing today. In your town or city there will be plenty of services and solutions that you can provide to both landlords and tenants. (NB – you can get our free commercial real estate leasing training right here) So what can you…
I have spoken about pitching for listings in many different ways over the years, across sales, leasing, and property management. Relevance is the key to attracting the client’s attention and conversion of the listing. Practice will also help you with that important equation. Sometimes a unique client or property will require a special approach with…
I am still in Hong Kong, and just ending a workshop series on “Strategic Property Leasing” in both CBD Office buildings and Retail Malls across Asia. It was a great program with some good quality ideas evolving about how we can work for Landlords at an advanced leasing level. My focus in Hong Kong was…
In commercial property brokerage, there are many challenges each day to work through. This is particularly the case where you are growing market share and new client lists. Eventually things start to take shape and your foundation of new business can be there for you to work on over the long term. So what is…
Every agent or broker working in commercial real estate should have a prospecting model that they activate every day. There is really no other way to find new business in the industry than by getting a prospecting and marketing program underway. Luck doesn’t work in commercial real estate brokerage. When luck happens its a good…
Here is a special report about attracting new business in commercial real estate brokerage. There are always elements of competition around you chasing the clients and the good properties. On that basis you really should consider how you can do more with what you have and the opportunities that come your way. (N.B. these templates…
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