In commercial real estate brokerage, the landlords in any town or city are welcoming of ongoing contact with brokers and agents. The fact of the matter is that those landlords need help with rentals, leasing, tenant mix, and lease negotiations. That is an opportunity in waiting for the astute leasing agents. (NB – you can…
In commercial real estate brokerage, it is essential that you know where you are from a market and an industry perspective in your territory, town or city. An ongoing assessment of the property market will then allow you to refine your approach and build on your strengths as a broker or an agent. Financial goals…
In commercial real estate, every salesperson should review their activities at the end of each month and each year or financial period. There are things that they can learn from the process. Important things like market share, commission growth, and client results are all key performance indicators to identify and address. (NB – get our…
When listing a commercial or retail property for sale, there are some important factors to look into and shape as part of the listing process. Every client and listing situation will be different, and it is up to the agent or broker to understand those differences, then deal with the strengths and weaknesses accordingly. (N.B….
When you are working in commercial real estate sales and or leasing, you really do need to watch the time on market factors that apply to your listing stock. You should also differentiate the time on market issues between open listings and exclusive listings. Through this tracking process, you can improve your ratios and conversions….
In any client conversation or sales pitch in commercial real estate brokerage, the information that you put forward must be ‘real-time relevant’. Good information about the location will help the client accept that you are the agent of choice for the listing challenge or the active deal. Preparation is the key to making your listing…
In commercial real estate investment sales there are plenty of things that you can track that will help you with identifying the right marketing points of difference in the industry locally. Information is a ‘magic bullet’ when it comes to helping clients and prospects move ahead in and with the property choices that must be…
In commercial real estate brokerage the goals that you set help you understand just how things are improving and changing. With a good set of goals or targets you can take specific steps to improve as an individual working in the industry. A common problem for most agents or brokers getting started in the industry…
In any client conversation or sales pitch in commercial real estate brokerage it is essential that the information that you put forward is ‘real time relevant’. Good information will help the client accept that you are the agent of choice for the listing challenge or the active deal. Preparation is the key to making your…
You only have but one chance to market a commercial investment property today without it soon becoming stale and stagnant from a marketing perspective. The first few weeks of the marketing campaign are really important to attract the buyers and create the inspections. If that momentum is not occurring in your property marketing then things…
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