In commercial real estate and brokerage activity, your brand should support your efforts in the property business and the local industry. Your brand is both that portrayed for the brokerage and for yourself. Those brand elements have to be strengthened and consistent if you want to create churn and change in property listings and client…
When you manage a shopping center, the things constantly happening in and around the property must be kept under control. The typical retail property is like a large ‘ship’ or tourist vessel, where events are happening on a daily basis. (N.B. these ideas are also sent out to regularly to our friends in Commercial Real…
When you consider the various directions of your commercial real estate career, a database should be at the centre of everything that you do. When you connect with a lot of people in an ongoing way, you will find property opportunity to work with. Far too many agents and brokers overlook the relevance and the…
As a broker or an agent in commercial property today you will have plenty of clients and prospects to connect with frequently and regularly if you look deeply and directly at your market place. Your client base should be at the center of your business activities so that you can drive transactions and listings at…
Victory in our industry depends largely on market conditions and directed effort. The results that you achieve in commercial real estate brokerage will depend entirely on how you match your efforts into the market conditions. The property market changes frequently, and that’s what you need to look for and adjust into. You can improve your…
There are many things that you can and should practice in commercial real estate brokerage. Some of those things will impact your conversions when it comes to listings, clients, and transactions. Practice is a good thing when it comes to building your career and the results that you seek. Team Meetings and Practice As…
If you are to succeed as a commercial real estate broker or agent, then you will generally need plenty of motivation at a personal level. We all have our good moments, and difficult challenges to work through. Consistency and a positive attitude will help you move ahead. So understand the facts about the industry, and…
In commercial real estate brokerage, there is no point in being the same as every other broker or agent in your location when it comes to property marketing and promotion. Ordinary properties do not create much inbound inquiry or interest. When you have a good quality listing to work on, it demands the best of…
The actions that you take today in commercial real estate brokerage will impact your listings and commissions over time. That is why you should base your business activities strategically and directly around specific actions. You can track and shift your action focus when you see the results that you are achieving, and the changes that…
In commercial real estate brokerage, it is easy to get diverted away from the things that really matter. An average working day can be pressured and confusing if you don’t stick to the rules. Many clients and prospects will be seeking a slice of your time with inquiries, listings, negotiations, marketing, and inspections. Somewhere in…
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