In commercial real estate brokerage, most clients care about results and feedback over everything else that they have on their agenda. They want to work with the best agent that can resolve things efficiently, directly and in a timely way. The same client priorities apply to sales and leasing no matter what the property market…
In commercial real estate brokerage, your client information needs to be accurate, up-to-date, and organized. The level of organization you apply to the process will help you find the right people and property opportunities as listings evolve and take shape. Get your client information and prospecting model organized. The foundation of all your client contacts…
If you have ever presented your leasing services to landlords, you will know that occupancy is such an important issue in investment performance. Finding new tenants is a critical part of the investment process, and keeping your good tenants for the long term is also a fine balance. The pressure of market rents, occupancy costs,…
One thing to remember in commercial real estate is that most of the rewards go to the agents and brokers that develop a system of business that they can work to every day. They are the agents that aim for quality results in the three essential ‘channels’ of our business. Most particularly those channels are…
Some agents need to be part of a larger real estate team for any of many different reasons. The fact of the matter is that the achievement of results in the property market today requires all types of support, momentum, and interaction. Some people cannot do all of that alone. Other agents can do things…
When you have plenty of people coming to your brokerage website you can get or create more enquiry across your listings. That is a good target to work with. It thereby follows that a goal of real estate marketing is to grow a solid ‘footprint’ of interest online and to do so wherever possible. The…
As a broker or agent, in commercial real estate office and in your zone or territory you will have many factors of competition to contend with. Other agents and brokers will be chasing your clients and listings, and the economy will always be changing. Pressure points exist. So, what can you do? You can create…
In commercial real estate brokerage, there will be plenty of competing pressures across your property market and within your territory. There will be other agents chasing your business and your clients; your clients will quite likely be influenced by the confusing pressures of the property market and the economy. They need help. Keep control of…
Many people start a career in commercial real estate with little or no professional knowledge and just a lot of ‘hope’. They see the industry’s advantages and then embark on the new vocation of working with properties and clients in their local area. The change process then starts. There are ways to ‘fast-track’ results in…
In commercial real estate brokerage negotiations, concessions are quite common, although you should not provide a concession in a sale or lease without some form of acceptable trade-off. There will always be situations of movement and opportunity in the other person’s offer. Act in the best interests of your client and seek a positive trade-off…
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