When it comes to selling commercial and retail real estate today, it is common to use an information memorandum as part of the marketing and inspection process. Importantly the information memorandum can assist the whole sale process and fast-track any enquiry. It becomes a ‘selling tool’ of professional brokerage. How good are your documents used […]
Category: Sales
Commercial Real Estate Sales Skills Resources by John Highman
In this commercial real estate sales market you need to find well-qualified buyers, and to do that effectively and quickly. Conversations and prospecting activity will help you find those customers that want to buy or lease property. As part of this process, it is worthwhile to sit down with the seller of the property to […]
When you have met with the commercial real estate prospect you’ll have a reasonable understanding of their needs and demands and you can merge those facts into your sales pitch. At this point, you need to understand whether you really want to work for them and take on the listing. Are your strategies and recommendations […]
Here is how to protect yourself from the impacts of a changing real estate market. When you work in a commercial real estate agency, the cold calling process is a key part of the required prospecting model. Every salesperson should be making cold calls every working day to new people that they have not spoken […]
In commercial real estate, it pays to have a basic plan that allows you to focus on and refine your negotiation skills and closing strategies. You will be negotiating every day on many different matters. Take charge of that by lifting your closing skills. Far too many people in the industry start to close when […]
In this property market, and in taking a commercial property to sale as a real estate agent, everything you do is all about strategy. Don’t be ordinary in your marketing approaches and recommendations. Be very specific with your listing ideas and strategies. The best method of sale has to be chosen and that decision should […]
In commercial real estate brokerage, there are particular actions that will allow you to succeed and progress in the industry. As part of a sales team, you can always improve things in moving ahead. Choose to improve your actions deliberately. You will already likely know what works for you, and what you are struggling with. Understand […]
When it comes to the commercial real estate market today, as an agent, it is very easy to get distracted by daily events and the clients and prospects that you work with. Your time is your most valuable resource, so use it wisely in every respect. With property listings and clients, the consistent actions that […]
In commercial real estate, the word ‘accountable’ is very powerful for salespeople, but perhaps not respected as often as it should be by agents and brokers. When you are accountable for your actions and work systems in real estate, you start to see the results. That is the reality of working hard in brokerage. It […]
Today we have many types of commercial and retail properties to advertise. As part of that process, we have a limited amount of people that can act on the sale or lease as buyers or tenants. So mixing and matching properties to people becomes a big part of your real estate day. How are you […]