When it comes to selling commercial and retail real estate today, it is common to use an information memorandum as part of the marketing and inspection process. Importantly the information memorandum can assist the whole sale process and fast-track any enquiry. It becomes a ‘selling tool’ of professional brokerage. How good are your documents used […]
Category: Sales
Commercial Real Estate Sales Skills Resources by John Highman
In this commercial real estate sales market you need to find well-qualified buyers, and to do that effectively and quickly. Conversations and prospecting activity will help you find those customers that want to buy or lease property. As part of this process, it is worthwhile to sit down with the seller of the property to […]
When you have met with the commercial real estate prospect you’ll have a reasonable understanding of their needs and demands and you can merge those facts into your sales pitch. At this point, you need to understand whether you really want to work for them and take on the listing. Are your strategies and recommendations […]
Today’s career choices in commercial real estate should centre on actions and results. It is no secret that the property market is challenging for many, but the results are still there for the agents and salespeople who can control themselves with the right focus and system. The People that Need Your Help Even in a […]
Many commercial real estate agents and salespeople hate the cold calling process. On that basis, they tend to avoid the activity as much as possible. Telephone canvassing is a valuable new business process in brokerage. That being said, the most successful commercial salespeople in the industry understand the power of the new business and calling process […]
Here is how to protect yourself from the impacts of a changing real estate market. When you work in a commercial real estate agency, the cold calling process is a key part of the required prospecting model. Every salesperson should be making cold calls every working day to new people that they have not spoken […]
In commercial real estate, it pays to have a basic plan that allows you to focus on and refine your negotiation skills and closing strategies. You will be negotiating every day on many different matters. Take charge of that by lifting your closing skills. Far too many people in the industry start to close when […]
In a commercial real estate agency, you should try to build relationships with clients as quickly as possible that are strong and helpful. The more people you know at deeper levels, the better it is for you. Prospecting for clients is like that. The property industry is very much relationship-driven between agent and prospect. Note that […]
In this property market, and in taking a commercial property to sale as a real estate agent, everything you do is all about strategy. Don’t be ordinary in your marketing approaches and recommendations. Be very specific with your listing ideas and strategies. The best method of sale has to be chosen and that decision should […]
In commercial real estate brokerage, there are particular actions that will allow you to succeed and progress in the industry. As part of a sales team, you can always improve things in moving ahead. Choose to improve your actions deliberately. You will already likely know what works for you, and what you are struggling with. Understand […]