When you work in commercial real estate agency it is really easy to forget what you are doing from a business generation perspective.  So many things disrupt your day and impact your progress.  Your clients, prospects, buyers, landlords and tenants all take part of your focus.  Some of them are more important than others.  I have put this flow chart together for you.

I like to simplify what we do and how we proceed with our marketing efforts.  What I have done here is given you a simple flow chart that can help remind you of the key issues involved in building your client base and your ongoing business.  It doesn’t matter if you are working in sales, leasing, and property management, the same rules apply.

This is my bonus gift for you this week.  You can download the pdf file by clicking here.