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In this commercial real estate brokerage podcast, be sharing the special tips tools and ideas relating to database modelling, cold calling, and pitching and presenting for commercial property managements. They are all special topics in their own right, and can bring exceptional results to an individual broker or agent as they strive to achieve market share.  (NB – you can get plenty of tips and ideas in our Snapshot program for Brokers and Agents – its free)

Here are some ideas discussed in the audio program:

1. – Without any shadow of a doubt, a database program in commercial real estate will allow you to build the foundations of client contact and prospecting. There are many different databases available today when it comes to brokerage activity across sales, leasing, and property management. Choose the database program that works for you when it comes to complexity and your preferred property types. You will need to capture many ideas relating to client requirements and prospect requirements. Those requirements will crossover matters such as price, rental, location, timing, and budget.
2. – The best way to start a career in commercial real estate is from a basis of cold call prospecting. That can be a difficult challenge for many brokers and agents as they strive to get some momentum in a location and within a property type. That being said, the cold calling process can be practiced and refined quite easily. The focus for a cold calling program should be on conversations and communications. There is no need to pitch when it comes to a direct cold call to a prospect or client. A simple communication will be a positive conversation. From a conversation the opportunities for meetings and ongoing connections will occur. In this audio program, John Highman talks about the special processes behind cold calling in today’s property market.
3.- It is a well-known fact that commercial property management and retail property management are key components of a brokerage performance structure over time. A good management portfolio will bring in plenty of leads and opportunities across sales and leasing activity. In this audio program, John Highman talks about how you can pitch and present your ideas to a client about commercial and retail property management. Dedicate special and unique people to the discipline of property management. Over time the portfolio can help your business thrive.

In this audio program below you can listen to the key points and ideas relating to the above concepts.


In this podcast, John Highman shares ideas with, 1. Creating an authentic database for brokerage, 2. Automating your cold calling systems, 3. How to pitch for commercial property managements. Commercial real estate training and coaching.

MP3 File