Today the career choices that you make in commercial real estate should centre on actions and results. It is no secret that the property market is challenging for many, but the results are still there for the agents and salespeople that can get themselves under control with the right focus and system.
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The People that Need Your Help
Even in a tougher property market, sellers and landlords need your help. When you focus on the owners of the quality local property you will create enquiry, and it is that enquiry that builds your chances to put deals of all types together.
So your career focus should be on people, and not so much on properties. It is the people that will give you the properties and the leads for a future transaction. Talking to people every day can then be part of your business model.
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Commercial Real Estate Career Focus
So what do you focus on? Here are some of the main ones:
- The owners of quality property in your area
- The business leaders in your community
- Tenants that occupy business premises
- Landlords that lease out property or premises to office, industrial, and retail tenants
- Property Developers looking to build new and better property in your local area
- Solicitors and Accountants that have clients that transact property sales or leasing or could be needing to occupy a commercial or retail property
It might be stating the obvious, but so many salespeople do not achieve any substantial results in the industry and that largely comes down to their lack of personal focus and action.
Do you want to have a successful commercial real estate career? A key part of making progress in the commercial property industry comes from personal focus and systemising your actions. Without a daily system, nothing really gets the chance to progress and grow.
The property market is built on relationships, and they take time to create and grow. Importantly you are the only person that can make this happen. When you really understand that single fact, you will appreciate just how critical your daily actions really are. Every relationship, connection, or meeting that you have with all of those people above should be entered into your database; your database is the key to getting leverage in the industry.
If you have a personal commitment to yourself in making this happen, then a career in commercial real estate can really work. The keys to making this happen are with you.