As the property market shapes and changes, so to should your brokerage and agent sales plan. Things are shifting and different clients want help. Pressures exist and some people want to relieve that pressure.
Remember that the investment properties and the people are still out there. Motivations are different certainly, however, you can work with that.
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Clients and Property Targets Chart
What types of people can you work with in sales today? Try some of these:
- Investors wanting to lift finance pressure
- People wanting to tap into prices ASAP
- Buyers looking for an opportunity
- Business owners wanting to do a sale and leaseback
- Business owners wanting to move or downsize
So there are many motivations and people to work with. Here is the sales planning chart for agents today.