How to Write Successful Commercial Property Advertising

In commercial real estate brokerage every good quality exclusive listing should be directed at a particular target market. In that way you can optimise the enquiry and the inspection opportunities.   Every property advertisement should be tuned to the target market and the local market conditions.  That’s your job!   As the property specialist, you […]

A Complete Package of Advertising Principles for Commercial Real Estate Brokers

To a large degree, the choice of media to be used in commercial real estate marketing will have an impact on advertising design and layout.  There are however choices to be made allowing for the amount of marketing spend, and the message to be conveyed. The most effective time to attract enquiry for any listed […]

Commercial Real Estate Marketing Online – How Anyone Can Do It With Real Results

Everyone knows that the traditional newspaper media has limited value in commercial real estate marketing.  The internet just keeps getting stronger and more innovative each year when it comes to property advertising and promotion.  It directly follows that real estate agents and brokers really do need to know how to make online marketing more effective […]

Postcard Marketing Secrets in Commercial Real Estate Brokerage

In commercial real estate agency marketing the process of sending postcards to prospects and clients can be highly effective.  It is not however the only prospecting system you should use but will complement a few others quite well.  It is also an expensive marketing process stand-alone given the cost of printing and sending the cards, […]

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