When it comes to servicing your clients in commercial real estate, you can be a valuable and regular source of local property market information, or you can be ‘sporadic’ like many other ‘ordinary’ brokers. There is a choice here that is so logical from a customer contact and business perspective. Knowledge and information about property…
In commercial real estate brokerage, you want your prospects to remember you at the right time when they need property help. That is the time when they need help with sales leasing or property management activity. Get more broker tips here. So what do you want? You want them to call you as the specialist…
As a broker or an agent in commercial property today you will have plenty of clients and prospects to connect with frequently and regularly if you look deeply and directly at your market place. Your client base should be at the center of your business activities so that you can drive transactions and listings at…
In commercial real estate brokerage, customers and clients are not always right when it comes to listing, pricing, selling, leasing, or property negotiation. They will fail to understand, appreciate, or accept factors relating to a transaction. The only way you can effectively work through that problem is from a base of third-party information and locally…
Most brokers and agents struggle to convert listings simply because they are too ‘ordinary’ in the services that they offer and or the way that they go about their property marketing. The clients and prospects they pitch to have no reason to choose one agent above the others, given that so many are offering local…
In commercial real estate brokerage, some clients are better than others for you in new business, commissions paid, and repeat business. You simply must understand that ‘value’ equation and the levels of ‘loyalty’ that some clients bring to your real estate market share. Make the right choices in just who you act for and work…
In commercial real estate brokerage today there will always be elements of competition when it comes to finding new business opportunities. Many client presentations will be undertaken through some competitive process and a few agents are likely to be chasing the same business and or client. Other agents will be enticing the interests of the…
Clients are everything in commercial real estate brokerage. You need plenty of them and a degree of quality should be prevalent in your client list. Understand the best people that you should be connecting with locally and then design a system to reach out to them. When you know the right people, and when they…
In commercial real estate brokerage the VIP customers that you find and nurture over time will likely be your best customers. They will be the sources of referrals and repeat business across sales, leasing, and property management. There is a well-known business formula that has been quite popular over the years called the ‘Pareto Principle’. …
If you want a reasonable commercial real estate brokerage business, it is critical that you think about how you can build some valuable business relationships into the future. Understand the important people in the general location that you can talk to in a meaningful way. Seek them out and grow your contact systems. It takes…
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