Some property owners and clients, fail to understand or accept the real estate marketing realities of today and seek to save money when they sell. They forget about the ‘big picture’ and the end result that they are seeking. Vendor paid marketing requirements always improve property enquiry. What happens here? It is seemingly more important…
When working with a listing and with a new client, your focus on handling the listing with a particular promotional strategy will be a key part of keeping things on track. The objective approach works well. Ultimately you want all your efforts pointing towards a successful outcome with your listing and for your client. Exclusive…
In commercial real estate today, there are plenty of things to think about when it comes to marketing a property and to market yourself as an agent in a location. In this marketing chart by John Highman, we give you the main categories of activity to understand and work into as an agent in a…
There are plenty of things that you can do in commercial real estate brokerage to market a property and yourself. Somewhere in that process will be the idea of connecting with a target market. Target marketing always produces better results when you tune your media. Talking to people is the key focus in building your…
If you want a good market share and build some solid commissions as an agent then it’s time to look at your marketing and networking efforts with your listings. There are some ‘leverage points’ that you can use in your real estate business. It just needs some strategies. Your current listings are the foundation of…
The marketing tools that we have at our disposal in commercial and retail real estate today are many. Online and offline marketing strategies are valuable systems to apply to your brokerage business. Frequency and diversity are important elements of your property marketing, both personally for your business profile, and also for your listings. So, the…
There are many things that you can do in commercial real estate marketing today to improve your market share and your client engagement strategies. in this video, you can learn how to build your points of difference when it comes to selling, leasing, and managing commercial property. The video will show you how to set…
If you are struggling with building your real estate business, look at your marketing strategies and listing actions around brokerage. Are you doing enough now? Can you do more? Most agents and brokers can do a lot more for themselves in personal, property, and direct marketing, particularly so with some simple strategies and changes to…
When you have a commercial property listed for sale and release to the local property market, there are plenty of things you can do in attracting the right buyers and business people to the listing over time. Defining the target market early in the campaign planning process is quite important. From that point on, there…
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