Everything You Wanted to Know About the Salesperson role and Were Too Embarrassed to Ask

ByJohn Highman Updated on

In commercial real estate brokerage, the salesperson has some big roles to play out, and those roles are the real foundations of a successful commercial real estate business.  They are firstly in creating and serving the client base, and secondly in building cash flow through specialized services.   Those factors are critical to the success…

Developing a Sales Character in Commercial Real Estate Agency

ByJohn Highman Updated on

To be successful in commercial real estate agency, you do need to understand your selling strategies and character.  Every salesperson and every agent will be different in this regard.  Build on your sales strengths, and resolve the weaknesses (we all have them). A lot has been written over the years regards the main characters that…

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