In commercial real estate sales and leasing today, and because it is a changing property cycle, the best way to find new business is through local area marketing. This matrix video will help you with that. Important Connections Think about the real estate market around you, your competitors, your clients, the types of transactions, and…
In today’s commercial real estate industry, every agent should strive to stand out in their market place as the dominant agent within a property type and location. That is why property specialisation is an important part of growing market share. It is difficult for any agent to achieve dominance across a number of different market…
The advertising and promotional process that you use in marketing exclusive commercial real estate listings today should be direct and comprehensive. Vendor paid marketing funds should support you in doing just that. The listings that you take on should also be attractive and of interest to the buyers and tenants today; on that basis it…
As commercial real estate agents, it is up to us to generate and maximize the inquiry for every quality property that we list. Every exclusive listing that we convert should receive a dedicated focus to marketing and property advertising. When you totally understand the process, you can radically improve the levels of inquiry that you…
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