A career in commercial real estate is rewarding in many ways, and yet at times can sometimes be confusing if not frustrating. If you are prepared to work hard and with a bias towards property knowledge and personal development, there is a good chance that you will get somewhere. (NB – you can get more…
The online part of our commercial real estate market place is quite special and evolving. There are many new and different tools that we can use to communicate listings and property opportunities. (NB – you can get our marketing tips in our brokerage course Snapshot right here) Don’t let the online part of our…
In commercial real estate brokerage today, your brand is twofold and highly important. Firstly, you have the brand relating to the business that you work for, and secondly, you have the image associated with your personal efforts and client base. In simple terms, you need to successfully consolidate your property business message on both platforms…
When you promote a property for sale or lease in commercial real estate brokerage today, it pays to spend more time at the front end of the marketing effort and particularly with the campaign design and release. There are various strategies and quality checks that you can use and optimize to improve inquiry outcomes and…
In commercial real estate brokerage there is no point in ‘blending in’ to the property market and the industry. Ordinary agents with little profile always struggle to be seen and or remembered; that has a direct impact on listing and commission conversions. It’s a busy industry. The prolific real estate competition in most towns or…
In commercial real estate brokerage today every agent and broker should have a specific one on one marketing program that they implement and refine every day. In most towns and cities there will be plenty of competition around when it comes to sales and leasing activity. A good one on one marketing program can really…
In commercial real estate brokerage, a property news service is very effective in updating local business owners and property investors about recent sales, leases, and new local developments. On that basis the news service can be part of your client contact model and prospecting plan. A few simple marketing rules If this strategy is for…
In commercial real estate brokerage today can find many sources of marketing feedback and marketing information to interpret and work with. Essentially you do need to interpret the information regularly for achieving the best results in property promotion. There are many different marketing indicators (on-line and off-line) applying to sales and also leasing. The indicators…
Your real estate brand is worth something when it comes to new business in commercial real estate. Over time, your real estate brand should be built up in your work area, and consolidated by direct marketing. It’s a personal thing and every agent should be doing exactly that. It should be said that commercial real…
In marketing any investment property for sale, the campaign of promotion can and should be quite special. There are elements of the marketing strategy that should be specifically aimed at the target audience of investors for the location and or property type. Understand what your property buyers are looking for and design your advertising accordingly. …
We like Commercial Real Estate and hope you do too! Join us here for free resources and updates for agents & brokers worldwide.
We will never share your information.
