In commercial real estate brokerage, you can do more with marketing and specifically these 3 rules in the video will help you with that with all your listings. Know the property and the local enquiry. From that, it is essential that you focus your marketing and prospecting efforts in particular ways so you can find…
There are many things that you can do with social media today. That says that you can involve and use your social media channels with commercial real estate brokerage across sales, leasing, and Property Management. Where do you start? You can boost your business and also your client engagement strategies when it comes to social…
It is a known fact that the local area is the best location to find buyers and tenants for commercial and retail property. The local people around you are already aware of the place, the properties, and the opportunities. They also know what they can pay or want to spend when it comes to sale…
When you list a commercial or retail property for sale or lease, you want to attract inspection requests and improve your enquiry numbers. Marketing is everything in brokerage today. Create a checklist and here is how. You want plenty of enquiry coming your way. How do you achieve that? Create a plan for your marketing…
When you work as a commercial real estate broker or agent, your position in the market is critical to your attraction of new property listings and conversion of good quality clients. An analysis of your competition is therefore valuable as the year starts and progresses. Know your position in the local area as an industry specialist;…
The promotion of a commercial property is a special process, especially if you want to create good interest from a target audience. Every property promotion must be adapted to the elements of the location, the prevailing market conditions, and the target market. Exclusivity is part of the property promotion process; open listings really don’t count…
When you consider your brokerage and its position in the local area, there are competitive facts to review and shape. It is a strategy to develop over time. Your business ‘brand’ is in the middle of the competitive concept and you must do something with that. Put yourself and your brokerage brand firmly into the…
In commercial brokerage, the monies that you raise from the client as part of the listing process are very important to the result that both you and the client seek. Sure, you can list a property without marketing funds, but the momentum with inspections and inquiries will be lower. A poorly promoted property will stay…
You are your ‘brand’ in commercial real estate brokerage. Like it or not, people will assess you and your skills before they choose to do business with you, and that is regardless of the brokerage that you work for. Brand is everything in the property industry; focus on your personal image and profile first and…
In commercial real estate brokerage sales and leasing, every listing pitch and presentation should focus on a tailor-made marketing strategy that is specific to the property. Consider how you can utilise specific and different promotional tools to attract the desired target market in new and relevant ways; go deeper into your marketing. (NB – you…
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