real estate team talking

How to Build a Commercial Property Marketing Campaign that Attracts People

ByJohn Highman Updated on

When you have a  commercial property to lease or sell, the marketing campaign that you create has to be well planned. Ideally, you want to attract new people and inquiries. The ‘generic’ approach to property marketing today does not work well; there are too many properties to compete with. In today’s podcast I want to…

business people in office meeting sitting together talking

Commercial Real Estate Agents – Change What Your Client Thinks About Property Marketing

ByJohn Highman Updated on

The marketing process in commercial real estate should be special and specific to the property.  In essence you must make the marketing campaign stand out as a critical requirement in solving the client’s property challenge. Help your clients change the way they see the campaign’s value and show them how important it is to getting…

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