Strategies to Reinforce Your Market Share Formula in Commercial Real Estate

Let’s face the plain facts of working in commercial brokerage.  The industry can be very competitive, especially if your territory of control as a broker is in a busy town or city.  The way to work though that competitiveness is for you to be a property ‘expert’ in every way possible.  The rewards of the […]

Personal Branding Strategies in Commercial Real Estate Brokerage

In commercial real estate agency, the investment sales part of the market is quite special.  It is the place where you will find the investors and their requirements of property performance.  If this is the market segment for you, then it is wise to consider how you can build your personal profile with the right […]

Seven Key Factors Affecting Commercial Real Estate Marketing Today

You only have but one chance to market a commercial investment property today without it soon becoming stale and stagnant from a marketing perspective.  The first few weeks of the marketing campaign are really important to attract the buyers and create the inspections.  If that momentum is not occurring in your property marketing then things […]

Essential Reflections on Commercial Real Estate Marketing Today

A well run marketing campaign in commercial real estate brokerage will fast track listing inquiries and inspections.  Ensure that you have all the bases covered when it comes to your quality properties and the associated marketing campaigns. Refresh your listings every couple of weeks so the internet search engines and the industry portals have something […]

Creative Marketing – Take Your Clients on a Bus Tour

Sometimes a small difference in property marketing can have a big conversion factor for you or your brokerage.  This ‘bus tour’ concept is one of them; be prepared to think outside the square when it comes to commercial property marketing and check what you could do with this. So what is it?  It is the […]

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