In today’s commercial and retail property market there are big shifts and changes to the marketing of listings; strategies are required to encourage more enquiries, inspections and transactions. Sales and lease transactions are largely started in the first instance through a buyer or tenant getting information from the internet. They are then fully informed…
When you have a commercial property to lease or sell, the marketing mix and promotional strategy should be well crafted and directed. Don’t approach things generically (unless the property is ordinary, you have no funds, and it is an open listing). Specific promotional strategies will always provide better results for your listing and your creative…
With any new leasing or sales listing in commercial real estate brokerage, you should ask for and convert marketing funds paid by the vendor. It is a known fact that the best agents in the industry are those that convert the larger amounts of vendor paid marketing. So the message here is clear if you…
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