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Marketing

Local Area Marketing Plan

When you work as a real estate agent today, your allocated area can be large and complex. You will have properties to research and people to find within that area. For that reason, and as part of successful local area marketing, it pays to split things into manageable chunks.  Simplify your location coverage. You can […]

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Marketing

Local Area Marketing Chart for Listing Agents

It’s time to look at your marketing and who you are connecting with across your territory. This local area marketing chart will help you greatly find and connect with the groups of people that can need your help. Every marketing campaign should in some way have as its ultimate goal the generation of interest from […]

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Marketing Videos

Local Area Marketing Solutions for Agents

When you have a focus on getting more listings and clients in commercial real estate, the best way to do that is through a deliberate and direct local area marketing campaign. The local area will give you leads, listings, and new business. The more people that you talk to in the local area, the more […]

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Marketing Podcast

How to Get More Listings with Better Local Branding

In commercial real estate brokerage, there are plenty of things to do every day, but too many things can ‘swamp’ your progress in building market share and a client list. Note: If you want some proven marketing resources and ideas, you can get them here in our online community for free. In simple terms, you […]

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Brokerage

How to Set Your Competitive Position in Brokerage

There are plenty of agents and brokers working in investment sales.  If you are one of those, then you should think about how you can position yourself to gain a competitive strength or some ‘leverage’ that helps you attract real estate listings and clients over time. What can you do to ‘get the edge’ in […]

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Marketing Podcast

How to Get Higher Results With Local Area Marketing

Put some strategy into your property promotion activities and particularly so with local area marketing. When you do that, you can attract both enquiry and future listing opportunities.  The local area is so important to your business building activities and in building your brokerage market share. Build your local area marketing plan across particular precincts, […]

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