Essential Marketing Rules for Commercial Real Estate Agents

In commercial real estate marketing today, every exclusive listing should be optimised for the target market that it attracts.  That being said, any open listings are and should be a ‘generic’ marketing approach.  If a client to a property has not trusted the real estate agent with an ‘exclusive’ listing, then the effort and strategy…

Fix Errors in Commercial Real Estate Marketing Fast
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Fix Errors in Commercial Real Estate Marketing Fast

In this commercial real estate market, we have limited time to attract the interest of those prospects that are suitable for the property.  The first 4 weeks of any marketing campaign are really important.  Each phase of marketing should be optimised. If you can see any errors in marketing, they should be fixed fast.  Whilst…

Industrial Property Agents – Industrial Property Knowledge is the Key in Listing

Industrial Property Agents – Industrial Property Knowledge is the Key in Listing

In industrial property agency sales and leasing, the prospecting process can be quite specific. Knowledge is the key to property listing success. There are plenty of businesses in your region that you can approach to see if they want to lease or sell premises. Create a consistent plan of contacting industrial and warehouse-type businesses locally. In…

Networking and Marketing Tips for Commercial Property Agents
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Networking and Marketing Tips for Commercial Property Agents

Relationships that can be built in commercial real estate are important for a number of reasons the greatest of which is being able to fully understand the client’s needs and property challenge or targets. Every client is different and every property is unique. A marketing strategy can be built around those differences. Real estate opportunity…