In commercial real estate agency today, the notable difference between top agents and all other agents is in their client database. Their client database is larger and more committed to the agent. Over time the clients give more leads and listings to a top agent. The clients trust the agent. That should be your focus…
In commercial real estate agency, you are the first product to sell to your clients, prospects and market place. Every salesperson must sell their relevance first, and do so in a comprehensive and professional way. In commercial property today, the prospects that we work with want to connect with good salespeople that really know the…
In commercial real estate agency today, market share is one of the most important factors that you must watch. Top agents dominate the market and have the best market share. It is a matter of where you sit in relation to the top agents. When you build your market around you with the right tools,…
The one lesson I wish I had learned faster and from the ‘get-go’ in real estate is the importance of making plenty of cold calls. In fact, I would base my entire business system around that. The ‘lesson’ is important for all agents and brokers. In commercial real estate, you must make many cold calls…
Relationships that can be built in commercial real estate are important for a number of reasons the greatest of which is being able to fully understand the client’s needs and property challenge or targets. Every client is different and every property is unique. A marketing strategy can be built around those differences. Real estate opportunity…
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