There are many things that you can do with social media today. That says that you can involve and use your social media channels with commercial real estate brokerage across sales, leasing, and Property Management. Where do you start? You can boost your business and also your client engagement strategies when it comes to social…
In commercial real estate brokerage, there are many ways to achieve positive results and success at a personal level. In saying that, some strategies are consistently common in the industry and you should know what they are for your location; look at the best top agents and brokers and you will see how things are…
Most commercial real estate brokers and agents are very ‘ordinary’ when it comes to personal marketing and promotion. They just do the general things like advertising properties on the portals, and talking to people. They then overlook the importance of online marketing as part of building their brand strategically; that is their brand for the…
In commercial real estate agency, the investment sales part of the market is quite special. It is the place where you will find the investors and their requirements of property performance. If this is your market segment, then it is wise to consider how you can build your personal profile with the right people. Finding…
In commercial real estate brokerage, understand exactly where you are positioned professionally against your competitors in your territory and location. When you have all the facts of positioning, you can do something about improving your business profile and market share. (NB – learn more about commercial real estate brokerage in our free course here) The…
In commercial real estate brokerage, you really do need to stand out as the property specialist for the location. People must remember you at the right time when they get to a challenge relating to sales, leasing, and property management. They need to recall your skill and relevance to their property situation; you need a…
In commercial property today you will find many different ways to generate listing stock consistently and successfully. You need a number of those strategies working for you constantly so that the pipeline of exclusive listings continues into the future. You could say that it’s a bit like creating your personal ‘celebrity status’ as the ‘go…
Commercial real estate brokerage is not an industry for the fainthearted salesperson looking for a part time job. Real strategy and specialization is always required as part of a fixed business plan and action approach to the local property market. The word ‘local’ is really important here. Most of your new business will come ‘locally’….
One of the big factors in the success of a top commercial real estate broker is that they are known by the property people in the local area; they have a brand that is hard to ignore and forget. In saying that, the brand for the broker should be overwhelmingly positive and professional in every…
One of the most important things for you to do when you start working as an agent in a new area or brokerage is to build your personal brand. The longer you take to do that or understand that fact, the slower your growth of market share. The best business, sales, leasing, and project work…
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