In commercial real estate brokerage, the fast track to results in both client and listing activity is through taking daily action to a prospecting plan and a process of ongoing contact. Daily action gets the results, or at the very least will allow you to see what is working and not working in business generation. …
When you work with different clients and customers in commercial real estate today, you will find that they will usually and initially have a biased or incorrect understanding of the local property market and their property. The rules of client conditioning will then apply to resolve that problem, and local property market information will help…
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