In commercial real estate, there are various ways to sell properties and market listings. As agents, we often encounter the option of “for sale by owner.” Are you interested in listing FSBO properties under this category? If so, here’s a helpful template to help you in the process. Listings can be found in many different…
A sales canvassing plan in commercial real estate involves people, properties, and precincts. The canvassing plan in sales allows an agent to connect to all those property market elements. Ultimately the target of the process is to win new business. If you want more listings or market share growth as an agent, consider structuring your…
Every listing in commercial real estate is an opportunity. The marketing campaign that you choose and the method of sale in each case are elements that are so important to the results that you seek as an agent for your clients. To get better sales results in brokerage, every listing and marketing campaign should be…
In commercial real estate today, your clients and the contact process you use with them will provide the best foundation for increasing market share. It doesn’t get much more fundamental than that. Several agents in the field have had long-term success with the business process of contact cycles. Also, the way you act and the…
Every commercial real estate agent should have a sales plan, as it will help them with focus and activity. It is very easy to be distracted or diverted in commercial brokerage in this market. There are just so many hours in the day, and that time is precious. What can you do with that? Half…
In commercial real estate brokerage, every broker and agent should have a sales plan that focuses activity into certain property types and client types each day. In this changing real estate market, a sales plan like that can help you engage with the right people in the right ways for the right reasons. In this…
Every agent in commercial real estate should have a sales plan to stick to each day when looking for listings, clients, and transaction opportunities. It is the only way to get somewhere fast in the industry. The random approach doesn’t work (nor should it). The plan is action-driven, and most importantly, it helps the agent…
You can work in commercial real estate ‘generally’, or you can work in the unique parts of the industry that offer opportunities. Investment sales are the ‘opportunity zones’ for new business in your town or city; investigate that as a channel of real estate connection and service. Where do you start with this? You, as…
It is too easy to ‘go with the flow’ as an agent in commercial real estate. In other words, just letting things happen each day and adjusting around that. Without a planned approach to people, properties, and connections, the real estate business gets quite ordinary. Of course, there are times in the property market when…
In today’s podcast, John Highman shares three simple ways to get your sales plan established in your real estate business. Use the ideas to get more growth into your real estate business. Ensure that you are faithful to your real estate goals and your target market What’s the core message here? Don’t complicate things, but…
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