The commercial real estate market today is quite competitive. For that reason, the marketing campaigns structured for investment and leasing activity should be very specially considered and deployed. In this video, we share some specific marketing ideas to help you promote your next property listing more effectively and directly to the right target audience. Take […]
Tag: target marketing
The exclusive listing process in commercial real estate is unique in several ways, but mostly because it brings about a better result for your clients when you compare it to the other methods of sale. It can and should be the foundation of your real estate business over time. Do you want to win more […]
Sometimes you will have had a listing promoted on the property market with little or no interest. There will usually be reasons for that including poor promotion, lack of target market activity, overpriced property, poor quality property, or unrealistic client. Know the reasons then act for resolve. So, you have a choice here as a […]
The promotion of a commercial property is a special process, especially if you want to create good interest from a target audience. Every property promotion must be adapted to the elements of the location, the prevailing market conditions, and the target market. Exclusivity is part of the property promotion process; open listings really don’t count […]
When property owners and business owners move on a property matter, they are frequently dealing with a few pressures and decisions at a personal level. They need help. We are the right people to provide that ‘pressure relief’. At the top of the ‘pressure’ list will always be price and promotion, so our job as […]
When you pitch and present your listing strategies to a client, are you clear and precise about how the client should move ahead with you and why that is the case? Help the client see that you are the best solution to their property challenge; be special and real to their situation and property asset. […]
There is no point in being commonplace and ordinary as a broker or agent in commercial real estate brokerage. The competition will ‘walk all over you’, then take your listings and your clients. That doesn’t mean to say that the competition is anything special in most locations, it’s just that ‘on average’ the volume of […]
If you are to succeed as a commercial real estate broker or agent, then you will generally need plenty of motivation at a personal level. We all have our good moments, and difficult challenges to work through. Consistency and a positive attitude will help you move ahead. So understand the facts about the industry, and […]
To get plenty of traction with both listings and clients as a commercial real estate broker, you really do need to be expert of choice for your location. By location I mean your town or city and particularly the precinct where most of your new and existing business would be coming from. You will know […]
In commercial real estate brokerage and particularly investment sales, the sales and marketing process must align in every way possible. The investors that we serve will be attracted by specific marketing efforts and by the top agents driving that process. You can generate more listings from good sales marketing directed at target audiences. Look at […]