When you work with retail shopping centers from a leasing or management perspective, there are many things to look at and compare. Ideally, you want to stay ahead of the retail competition. Customer interest is a valuable factor to attract and maintain. So, where do you start with all of this? Do you have a…
The shopping centre performance today is quite special and needs to be respected as such. A small error in the performance plan for the property can result in sales decline and an increase in vacancies. That can then flow through to the investment in many different ways. So what can you do? The requirements of…
Every retail shopping center should have a defined and active customer service program to help shoppers and tenants alike. Many things happen in a shopping center each day. The greater the number of tenants in the property, the greater the potential is for customer problems and issues. You want to make it easier for tenants…
When you take over a new retail shopping center or perhaps a shopping center that is already established and operational, you quickly have to get a team of experienced people into the property to control the asset and set in place some directions and strategies. Timing is important to the results that you achieve. Running…
Every shopping centre today should have an effective and direct marketing strategy that is active and underway. That marketing strategy should be monitored and tracked for effectiveness. In each period of 12 months a shopping centre should be promoted comprehensively and thoroughly throughout the targeted customer audience and the location. Building the retail trade is…
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