In commercial real estate brokerage, your client list is everything for you as an agent. Understand it for the advantages that it gives you and work that list deeply. It can support your business and market share growth over time. Build your real estate business around your client list, concept, and strategy. If you want…
In commercial real estate brokerage, some clients are better than others from a business perspective. Your database should reflect that fact and allow you to build different contact strategies for alternative client groups, locations, and property types. Choose your clients with care and consideration. If someone is wasting a lot of your time, then redirect…
Momentum is the most important ingredient in your prospecting funnel. Every day something has to happen to put more leads and properties into the funnel. Constant contact will help you find the activities to tap into. Look into your contact list and segment the people. Differentiate your VIP’s from everyone else and connect with them…
In commercial real estate brokerage, you need to have a comprehensive database of prospects that you can connect with regularly and directly for any property related reason. The client or prospect list should be split into groups, zones, prices, rents, timing, and many other categories that will allow you to find and match the right…
In commercial real estate brokerage, some clients are better than others for you in new business, commissions paid, and repeat business. You simply must understand that ‘value’ equation and the levels of ‘loyalty’ that some clients bring to your real estate market share. Make the right choices in just who you act for and work…
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