CRM systems chart by John Highman

Customer Relationship Management System Examples in Commercial Real Estate

Just about everything we do in commercial real estate brokerage should be evolving around customers and clients.  It doesn’t matter whether you work in sales, leasing, property management, or any other variation of service in the industry, your CRM system should be at the centre of your brokerage business.   Client Contact Matrix Chart  …

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6 Step CRM Systems for VIP Client Management in Commercial Real Estate Brokerage

In commercial real estate brokerage, some clients are better than others, and some prospects are better than others. You have some choices to make here. Selectivity is required to access the best real estate businesses and opportunities. The best prospects and clients understand the value of a skilled and qualified real estate agent that knows…

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Amazingly Effective Systems for Contact Management in Commercial Real Estate Brokerage

In commercial real estate brokerage, the contact management system (CRM) that you choose and use will be a major factor in building your business. That being said, I see so many agents struggle with spreadsheets and primitive ways of recording contact information. While cheap alternatives are available, they can have limitations and thereby make it…

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