real estate team meeting in boardroom
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Three Direct Selling Strategies in Commercial Real Estate

If you are looking for new listings in commercial real estate, take a good look at your activities and database.  A few changes can help you grow your real estate activities and property listing inventory as the property market opens. What is the message here?  Directed activities produce plenty of leads that can be shaped…

men in business meeting in office
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How to Create a Marketing Plan and Branding Solution in Commercial Real Estate

In commercial real estate brokerage today, your brand is twofold and highly important.  Firstly, you have the brand relating to the business that you work for, and secondly, you have the image associated with your personal efforts and client base.  In simple terms, you need to successfully consolidate your property business message on both platforms…

real estate listing chart by John Highman

Commercial Real Estate Brokerage – How to Achieve Effective Direct Mail Strategies

In commercial real estate brokerage, the direct mail process has a place and relevance if you are looking to find and convert new business leads.  Certainly, emails exist as a convenient communication tool for everyone, but most emails of a marketing nature are deleted very quickly. If you want your marketing message to be considered…

Commercial Real Estate Agents – Improve Your Direct Mail Campaigns This Way

Direct mail still has an important part to play in commercial real estate marketing. When you have a quality listing exclusively listed with your brokerage, a direct mail campaign can be implemented to successfully complement your newspaper and email based marketing. In saying that direct mail marketing is a good strategy in commercial real estate…

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