In commercial real estate brokerage, your local area knowledge and experience are valuable in so many ways to the people that you seek to attract as clients. As the local agent and the specialist in a property type, you can do more with that local knowledge from an opportunity perspective in your marketing. You can…
In commercial real estate brokerage, the only thing that really matters over time is that of results. How those results are achieved at a personal and business level is then a matter of leadership. (NB – you can get plenty of commercial real estate brokerage ideas right here in Snapshot – its free) There are…
In commercial real estate brokerage, it is essential that you know where you are from a market and an industry perspective in your territory, town or city. An ongoing assessment of the property market will then allow you to refine your approach and build on your strengths as a broker or an agent. Financial goals…
In commercial real estate brokerage, it is important if not critical to maintain accurate local sales data relating to the location, the precincts, the building types, and the brokerages. In that way, you as the broker or agent can fully observe trends and changes. You can then adjust your prospecting and negotiation models. (NB –…
In commercial real estate, every salesperson should review their activities at the end of each month and each year or financial period. There are things that they can learn from the process. Important things like market share, commission growth, and client results are all key performance indicators to identify and address. (NB – get our…
There are many different listing sources that you can tap into and utilize as an agent in commercial real estate brokerage. Some sources of listings and new business are better than others. Importantly, you should choose the ones that work for you in an ongoing way to grow your market share. When I say ‘listings’,…
Like it or not, every agent or broker must have an enquiry generation system that opens up the potential of a listing with many inspections, offers, and property conversions. I say it’s a system because it’s a personal way of approaching the market and the issues that are going on locally. Without such a system,…
When you look at your career in commercial property, things should be moving ahead for you in a planned and regular way. If things are a bit of a struggle, then it is time to restructure and refocus. Sure, the property market will change during the year and with the investment pressures of the local…
There is no point in being commonplace and ordinary as a broker or agent in commercial real estate brokerage. The competition will ‘walk all over you’, then take your listings and your clients. That doesn’t mean to say that the competition is anything special in most locations, it’s just that ‘on average’ the volume of…
In commercial real estate brokerage there are times when things will become more frustrating and difficult at a personal level. That is certainly the case when it comes to fining new property listings, clients, and sustaining the momentum behind the deals and the negotiations. Everything in commercial real estate stems from the actions and reactions…
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