In commercial real estate brokerage, it is important that every inspection is planned before the ‘site visit’ event. You only have a few short minutes with the potential buyer, so inspection optimisation is a good thing. Know how you will enter the property, what you will talk about, and how you will move around with…
When you are pitching for a listing, get the client to think about the real benefits of your ideas and your recommendations. Your ideas should stand out beyond that of your competitors. Match your ideas to the property situation, and the target market. Have some stories to tell as part of engaging the clients…
In commercial real estate today the adverts that you create and publish should be special and unique to the location and the property type. You really only have one chance at pulling in the interest of the reader to your property listing in your target market. (N.B. these ideas are also sent out to regularly…
The internet for commercial real estate agents is becoming a busier place in so many different ways. To effectively work with exclusive listings we should now track online listing results for hits and enquiries in a constant and ongoing way. From the tracking process we can then know what is working and what is not…
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